1t.org is the World Economic Forum’s Trillion Tree Platform, serving a global movement to conserve, restore and grow 1 trillion trees by 2030, in support of the UN Decade on Ecosystem Restoration. We drive change by mobilizing the private sector, accelerating restoration in key regions, and empowering a new generation of ecopreneurs. 1t.org was launched in January 2020, at the 50th Annual Meeting of the World Economic Forum in Davos.